Shoof: Billboard Management Web App

Shoof is a comprehensive billboard management web application developed to help OOH advertising companies organize and monitor their outdoor advertising campaigns from a centralized platform. The system provides a powerful management dashboard where teams can view billboard locations through an interactive map, manage advertising assets, With integrated advertising asset management and reporting capabilities, update billboard status, and record field activities. It supports efficient campaign management by giving users centralized access to billboard information and operational updates across their digital advertising network.

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The Project

Overview

Shoof is a centralized billboard management web application built to help out-of-home (OOH) advertising businesses monitor, track, and manage their billboard networks from one platform. The application provides a management dashboard where users can view billboard locations on an interactive map, access billboard details, monitor current status, log operational activities, and manage advertising assets in real time. It brings essential billboard operations into a structured digital environment, helping advertising teams maintain better visibility and control over their outdoor advertising network.

Overview

Client Problem

Managing a large network of billboards can become challenging when location information, billboard details, operational activities, and status updates are maintained across separate systems or manually. The client needed a centralized OOH advertising management platform that could provide a clear overview of billboard assets, simplify monitoring, and make operational information easier to access. They also required an efficient way to track billboard activities and generate reports from their advertising network.

Solution

UpCodo Digital developed a comprehensive billboard operations web application with a centralized management dashboard. We implemented an interactive map-based interface for viewing billboard locations, along with features for managing billboard details, updating asset status, recording operational activities, and organizing network information. The platform also includes reporting capabilities that allow users to export relevant data for analysis and operational management, creating a more structured workflow for managing outdoor advertising assets.

Result

The Shoof web application provides advertising teams with a centralized view of their billboard network and day-to-day operations. By combining location tracking, billboard information, status management, activity logging, and reporting within one platform, the application helps reduce manual processes and improves operational visibility. Users can access important billboard information more efficiently and manage their OOH advertising network through a single digital dashboard.

Project USP

The key USP of Shoof is its centralized OOH billboard management system that combines map-based asset tracking with operational management and reporting. The platform enables users to monitor billboard locations, manage asset details and status, log activities, and export network data from one dashboard. This connected approach gives advertising businesses a practical way to maintain visibility across their entire out-of-home advertising network.

Technologies Used

Front end: Next.js / React.JS / TypescriptBack end: Node.js / Express.jsDatabase: MongoDBAPI: JSON

The Work